Amala is the debut studio album by American rapper and singer Doja Cat. It was released on March 30, 2018, by Kemosabe Records and RCA Records. The album's deluxe version was released on March 1, 2019, and featured her breakthrough singles "Juicy", "Tia Tamera", and "Mooo!". Her first commercial release in four years, Doja Cat has expressed strong disdain towards the record for a number of reasons. Upon its release, Amala was initially a commercial failure and was largely ignored by critics. In August 2018, the album and Doja Cat gained attention when her novelty song "Mooo!" became an internet meme. As a result, songs "Candy" and "Juicy" became sleeper hits, and the album debuted on the Billboard 200 chart in August 2019. Amala would eventually peak at number 138 on the chart in November 2019, coinciding with the release of her second studio album, Hot Pink.