"Popular" is a song by Canadian singer the Weeknd, American rapper Playboi Carti, and American singer Madonna. It was released on June 2, 2023, through XO and Republic Records, originally serving as the second single from The Idol, Vol. 1, the now scrapped soundtrack album to the Weeknd's HBO television series, The Idol. The song was later included on the 2024 deluxe edition of the Weeknd's greatest hits album The Highlights (2021). An R&B song, it was written by the Weeknd and Playboi Carti with producers Metro Boomin, Mike Dean, and Tommy Rush, alongside The Idol co-creator Sam Levinson, Michael Walker, and John Flippin. Commercially, "Popular" charted within the top 10 in the Weeknd's home country of Canada, Australia, Japan, New Zealand, and the United Kingdom, and it became a top 20 hit in countries such as Switzerland, Belgium, Ireland, India and Lithuania. "Popular" was certified gold in New Zealand, United Kingdom, France, Italy and other music markets. In the United States, "Popular" was certified platinum in June 2024. The song earned positive reviews from music critics. Upon its release, it was picked up as one of the best songs of the year at that point by Rolling Stone.