Underlying any great success or accomplishment is a story of a tenacious struggle, an unyielding drive, and a passion great enough to persevere. This rings true for Detroit rap talent, Herbie Rich. Formerly known as ‘Gotti Dog’ or ‘Young Gotti’, Rich is one who has known music since his first breath. His father was an influential musician, and his uncle was a member of the fabled “Harold Melvin & The Bluenotes”. To add, his sound is shaped through a rich roster of 90s rap and R&B, and include artists such as Slick Rick, 2Pac, NWA, Biggie Smalls, E40, Snoop Dogg, Jay-Z. As a result, Herbie Rich’s hunger for creating deep rhythms and heartfelt rhymes is ubiquitous – whether it be beatboxing at a lunch table or in the vocal booth recording tracks for his upcoming EP. For Rich, music is a unique mode of expression, allowing the things which we cannot explain come to life through sound. Currently, Herbie Rich is hard at work with his own label ‘Made Men’, along with writing his own material. He released his single, ‘My Whole Life’, which has received recognition via regular radio play and online downloads. Rich’s discography spans 3 albums, and has collaborated with prominent artists such as Too Short, E-40, B.G., Yuk Month, Richie Rich, Big Mike of The Ghetto Boys, Tasha Page-Lockhart, and many others. He also contributes to his local community regularly in food drives, school supply giveaways, and charity concerts, demonstrating Rich’s empathetic nature. If you’re looking for music that is raw in its portrayal of the gamut of human emotion, then enrich yourself with Herbie Rich by visiting his Soundcloud, Twitter, Facebook, and Youtube channel.